Black Friday in 2016 is on 25 November and Cyber Monday falls on 28 November
Black Friday was originally an American tradition taking place a day after Thanksgiving each year. On this day retailers offer massive discounts on a lots of different products in an attempt to get you to spend your cash before Christmas.
UK retailers have jumped on the bandwagon in recent years so bargain hunters over here get the chance at some festive deals. It’s become the biggest shopping day in Britain with approximately £2bn spent in shops and online in just 24 hours last year. Amazon said that at 9:10 pm, Black Friday 2015 became its biggest sales day ever in the UK with more than six million items ordered.
It is predicted that this year it will be bigger, lasting for five days from Thursday, 24th November to Monday, 28th November.
Major retailers will take part in Black Friday this year, including Amazon, Argos, Currys, Tesco, John Lewis, Boots, Sainsbury’s, Debenhams, eBay, House of Fraser, River Island, Topshop, ASOS, New Look, Very, M&S, Game, Maplin and The Body Shop.
Items that are often heavily discounted include TVs, laptops, desktop computers, mobile phones, other electronic devices, clothing, cosmetics and beauty products.
It is predicted that online sales between November 24 and November 28, will reach £5bn, £2.55bn of which will come from purchases made via mobile devices according to Digital agency Salmon.
According to a survey conducted for PwC, the average spend is expected to reach £203 – nearly double that of 2015 – and sales over that weekend is predicted to grow 38 per cent to £2.9 billion.
The survey also reveals that 57 per cent of consumers planning a purchase are holding off spending now in anticipation of getting a better deal during the Black Friday/Cyber Monday long weekend.